Business + CD

Ocena: 0 (0 głosów)
This best-selling introductory survey text provides comprehensive coverage ofall functional areas within the field including management, marketing, accounting, economics, finance, law, and computer information systems. The Seventh Edition integrates an appealing design, innovative features, and extensive revisions to remain both accessible and relevant. Topical issues such as entrepreneurship, gender and diversity, change, social responsibility, and the growth of technology are included throughout to prepare students for today's business environment.The pedagogical framework continually reinforces the material, and places abstract concepts into a practical context. The combination of chapter-opening cases involving well-known companies, end-of-chapter discussions which reference these cases, Spotlights that provide a visual "snapshot" of factual data, and actual advertisements allows students to understand the material's real-world application. To maintain the length of past editions, sections addressing Risk Management and Insurance have been moved to the appendix, while the appendices on law and government have been merged together. The inexpensive, flexible looseleaf format allows students to organize the material according to their individual needs and class schedule.New! E-business issues appear in various discussions, features, and examples throughout including Chapter 4, Navigating the World of E-Business.New! Each chapter contains a Using the Internet box, highlighting web sites that address pertinent concepts, companies, or topics.New! End-of-part cases feature a video segment, encouraging students to apply learned knowledge in reality-based activities.New! A US News and World Report Career Guide accompanies each text, and compiles career-related information and appropriate articles from the magazine including "Charting Your Own Course" and "Flip-of-the-coin Jobs."New! The extensive technology package includes several study aids such as a set of 4 Audio CD-ROMs and the Real Deal CD-ROM.

Informacje dodatkowe o Business + CD:

Wydawnictwo: angielskie
Data wydania: b.d
Kategoria: Ekonomia
ISBN: 978-0-618-14393-1
Liczba stron: 0

więcej

Kup książkę Business + CD

Sprawdzam ceny dla ciebie ...
Cytaty z książki

Na naszej stronie nie ma jeszcze cytatów z tej książki.


Dodaj cytat
REKLAMA

Zobacz także

Business + CD - opinie o książce

Inne książki autora
Business 7e
W. Pride0
Okładka ksiązki - Business 7e

This best-selling introductory survey text provides comprehensive coverage ofall functional areas within the field including management, marketing, accounting...

Zobacz wszystkie książki tego autora
Recenzje miesiąca
Z pamiętnika jeża Emeryka
Marta Wiktoria Trojanowska ;
Z pamiętnika jeża Emeryka
Obca kobieta
Katarzyna Kielecka
Obca kobieta
Katar duszy
Joanna Bartoń
Katar duszy
Oczy Mony
Thomas Schlesser
Oczy Mony
Srebrny łańcuszek
Edward Łysiak ;
Srebrny łańcuszek
Rok szarańczy
Terry Hayes
Rok szarańczy
Pokaż wszystkie recenzje
Reklamy