KUP TERAZ

Financial Accounting
Wild

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Financial Accounting: Information for Decisions, 3e, by Wild addresses the topics and issues typically covered in Financial Accounting while at the same time motivating student interest in accounting through its extensive use of entrepreneurial examples, application of analysis skills, integration of interactive tutorial software, and a highly engaging pedagogical design. This is the only textbook in the financial accounting market that thoroughly integrates ideas and practices followed by todayżs business entrepreneurs, speaking more directly to students and better preparing them for the workforce they will enter.Entrepreneurial Openers and Follow Up Assignments: Each chapter is launched with a Decision Feature that introduces an engaging entrepreneurial scenario that shows the relevance of accounting to business. These openers have proved to be motivating for students and, accordingly, helpful in teaching and learning accounting. Each chapter returns to the Decision Feature that launches the chapter with an end-of-chapter assignment, titled Entrepreneurial Decision. This assignment applies one or more learning objectives of the chapter to the entrepreneurial business in the opener.|Feature Company and Comparative Companies: Krispy Kreme is chosen as the new feature company, which means that each chapter has selected assignment materials that require the student to use, analyze, or interpret its financial statements. Tastykake serves as the domestic competitor, and Grupo Bimbo (Mexican) as the global competitor. These end-of-chapter assignments consistently appear in the Discussion Questions and the Beyond The Numbers sections. The latter includes the assignments titled: Reporting in Action; Comparative Analysis; and Global Decision. This edition also includes new assignments involving Harley-Davidson, a company that captivates and engages many students while learning accounting. |New/Revised Assignment Materials: All assignment materials are revised, updated, or new. Revisions reflect instructor and student feedback on what works best in learning and teaching accounting principles. This edition also includes 2 sets of interactive chapter-by-chapter quizzes, a Problem Set C, and other tutorial and learning support materials. |Focuses Text Presentation: Each chapter was revised based on student and instructor feedback for optimal learning and teaching of accounting principles. This often resulted in a more focused presentation of the most important materials and a streamlining of tangential or optional materials. |Topic Tackler Student CD-ROMżFree with every new book, this complete tutorial provides students with help on two key topics for every chapter. Included for each concept are video clips, PowerPoint slide shows, interactive exercises, self-test quizzing, and hot links to the Internet. |Expanded Assignment Materials ż Expanded assignment materials are introduced to attract student interest and demonstrate the relevance of accounting in business. Many assignments integrate start-up companies, draw on Web applications, require communication and decision-making skills, and benchmark accounting analysis through comparative tests. |The Decision Center provides students with a framework that reinforces the relevance of accounting information to make business decisions. The Decision Center is showcased inside the front cover and is used throughout the text. The following pedagogical tools reinforce the Decision Center framework: Decision Feature vignettes open each chapter. All chapter openers use a real world, entrepreneurial company. The entrepreneurial flavor is unique to this textbook ż providing additional motivation and interest to students. Decision Maker feature develops critical thinking and decision-making skills by requiring business decisions using accounting information. |Beyond the Numbers special set of assignment materials that reinforce critical thinking skills and decision making with real company examples and Internet applications. |CAP Learning Objectives Model categorizes and color-codes learning objectives based on whether they are Conceptual, Analytical, or Procedural. This model helps instructors select and execute a focus for their course. These objectives link text material to the assignments along with additional links to the Test Bank, Solutions Manual, and the Instructorżs Resource Manual. |Chapter Linkages (A Look Back, A Look at this Chapter, A Look Ahead) launch each chapter and establish bridges between prior, current, and upcoming chapters. This organizational tool assists readers in effectively learning the materials and helps them link concepts across topics.|Financial Statements of familiar companies are used to acquaint readers with the format, content, and use of accounting information. The financial statements for Nike, Reebok, and Gap are reproduced in the book and referenced often.