Examining the lucrative, competitive and challenging world of catalogue design, this volume profiles some of today's most beautiful and controversial catalogues, including Neiman Marcus, Habitat, Martha by...czytaj dalej
Color communicates instantly. Before the text has been read, the color scheme has conveyed meaning on a subconscious level. This book takes a sophisticated look at recently produced graphic design pieces and...czytaj dalej
Includes: -20 cutting-edge promotional campaigns with proven track records -Creative solutions to the challenges of promotion in today's saturated market -An insider's look at how great campaigns are born,...czytaj dalej
Here is a reference for any graphic designer working with international clients or designing for an international audience. The first trick is understanding the culture and knowing how firmly traditional symbols...czytaj dalej
The Graphic Idea Resource series presents good design in an affordable format. Each book in the series presents inspiring, contemporary projects-and explores a single aspect of graphic design.Graphic Idea Resource:...czytaj dalej