Stressing the unique interaction of the moderator and group as well as the mechanics of designing, conducting and interpreting the outcome of focus groups, this updated edition of "Focus Groups" provides a systematic treatment of focus group interviews within the context of social science research and theory. "Focus Groups" also brings together the substantial literature on group processes and the analysis of qualitative data.
Informacje dodatkowe o Focus Groups:
Wydawnictwo: angielskie
Data wydania: b.d
Kategoria: Socjologia, filozofia
ISBN:
978-0-7619-2583-5
Liczba stron: 0
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